webinars that get your newsroom going

Newsrooms are busy. Sometimes it’s a good idea to take a step back and look at what’s going on across the sector because there’s some great, innovative thinking happening right now.

Elections provide media outlets a unique opportunity to engage their audience in the democratic process - but are they? Is yours?

The summer has ended and we want to harness September's back-to-school energy with an online event spotlighting one of the most important developments in the media industry: the surge in adoption of user needs for news.

Automated tagging can offer a solution, especially with user needs. In this webinar, data analyst Marina Pantelić will explain how tagging data within the smartocto engine can lead to valuable dashboards.

In about the time it takes to drink a cup of coffee, Erik will take you through our AI-driven features. You won't want to miss this.

In this webinar Rutger Verhoeven will walk you through the process of creating a story using this approach - and show you how smartocto can help you along the way.

Let's get you more exposure online. Smartocto can give you key insights for your advertisement model. Our actionable tips and suggestions will get you up to 16% more views.

Great journalism, delivered to the right audience, at the right time, in the optimal channels - that's what drives conversions. But smartocto assists storytellers in all of these processes.

Join us in addressing the question every journalistic organisation should ask themselves: why do you matter to your audience and how do you make a difference for them?

Join this AMA with Dmitry Shishkin and Rutger Verhoeven! We're wrapping up the year with a webinar where you can ask all your burning questions regarding user needs.

Wie revolutioniert Künstliche Intelligenz die Welt der Inhaltsanalyse? Ganz einfach – mit smartocto. Lernen Sie das Tool im spannenden Webinar kennen. Gleich kostenlos anmelden!

One year after the introduction of ChatGPT, smartocto is bringing AI to the next level. Join us as we dive headfirst into the possibilities that AI is bringing to the newsroom.

In the webinar, we delve into the world of A/B testing data and show how ChatGPT can assist in the process. Learn the benefits of investing time in improving your content's performance right after publication.

PA Media meets smartocto. We'll talk about the importance of actionability and data analytics for press agencies. Join us on 29th of June!

Join us in this webinar as we go through a comprehensive exploration of the latest trends and applications of AI in the newsroom.

In this webinar, Dmitry Shishkin and smartocto cofounder Rutger Verhoeven presented and explained the User Needs Model 2.0 and how this evolution will change the way editors and newsrooms work.

In this webinar, we’ll tell you everything you need to know about the Quadrant Model, so you can decide if it’s a valuable addition to your newsroom. It was hosted by Erik van Heeswijk, Dmitry Shishkin and Renzo Veenstra.

In this webinar we'll give concrete tips on creating better content by doing less that you can implement in your workflow right away. Hosted by Rutger Verhoeven with Gerbert van Loenen and Ana Bellotti Družijanić as guest speakers.

In this webinar, we'll dive into the philosophy of data ownership and actionability, the why and the how.

On April 5, 2022 we hosted a webinar on how to produce news for younger generations, with guest speaker Yogie Fadila. Watch the recording!

On March 9, 2022 we hosted a webinar on smart notifications and how they can contribute to actionability in your newsroom. Watch the recording!

Data is hugely beneficial to news and content marketing organisations, but introducing insights to storytellers isn’t always an easy process.

Tune in to this webinar with expert Dmitry Shishkin to learn all about the practical application of the user needs approach in the newsroom.

Your system supports content teams everyday, but what if we could make it talk to your customers and help boost their business goals?

Dashboards alone are not enough to make data part of newsroom workflows. This added layer of intelligence will make the data actionable!

Challenges for journalism in 2021: in this Spanish webinar, we'll discuss how to regain trust in the media with one of our clients, La Silla Rota

The importance of data in the newsroom isn't a question anymore. But once you have it, what do you do with it? The key is actionability: watch this webinar recording to find out why!