Without tagging, you cannot analyse data effectively. This fundamental truth is something smartocto frequently emphasises, as many news sites still need to categorise their pages and articles properly. Automated tagging can offer a solution, especially with user needs.

In this webinar, data analyst Marina Pantelić will explain how tagging data within the smartocto engine can lead to valuable dashboards. Particularly when working with user needs, it can be beneficial to tag historical data using AI retrospectively. Marina will demonstrate how this process works.

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This webinar has taken place, watch the recording of the session⤵

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These key topics will be discussed:

  • Why is tagging important?
  • What is automated tagging?
  • How can smartocto recognise and categorise user needs using AI?
  • What challenges arise when tagging content automatically?
  • How can media organisations start integrating these practices into their newsroom?

Do you have specific questions for Marina already? Submit them in advance. Moderator Zahra Salsabila will address them during the session, making it a valuable webinar. This topic is hot, so be sure to set aside half an hour to attend this free event!

Watch the recording of the session⤵

watch the recording