In today's digital landscape data is key, but action is the ultimate goal. Making data work for you and helping you optimise the performance and engagement of every single article, story or post you publish is what we strive for. With unique notifications based on your KPIs, smartocto assists every content team to make the right decisions at the right time. We connect the dots between online publishers and the desired audience, putting you in charge to make every story count, relying on metrics that go far beyond the standard pageviews and reach.