Blog

Blog

  • Writing

    5 kick-ass content examples

    - by Rutger Verhoeven

    It’s always great to find examples of cool content. It gives me new ideas and sometimes it even opens up new possibilities. New ways of interacting with your audience or new ways of using channels. It’s always inspiring if something is made with proper attention and if it goes beyond the ordinary . Or to say it with new presidential elan: it’s great people! …

  • Writing

    Here’s the catch on data driven storytelling examples

    - by Rutger Verhoeven

    I’m always interested in great examples on data driven storytelling. What is happening on this engaging topic around the world and what can I learn from that. So I decided to try my luck …

  • Writing
    Sticky!

    Stickyness and Channel Strategy

    - by Erik van Heeswijk

    People often ask us, the people behind CleverLions and SmartOcto, the 64.000 dollar question: should I serve my audience content in the socials channels, or do I try to get them to my own website? …

  • Writing

    Data does not lead to puppy stories

    - by Erik van Heeswijk

    Last week with John Oliver covered a heart-warming plea for caring for regional newspapers as being the core of independent journalism. In that video was a particular piece that stood out for me and is symbolic for discussions that we at CleverLions and SmartOcto occasionally encounter …

  • Writing

    9 reasons why your analytics fail in the newsroom

    - by Laurens de Knijff

    Big screens with a fancy dashboard on the wall, they have become a standard item in a modern newsroom. Every major publication seems to have one. It looks cool and gives the editors a feeling of being informed. But in reality nobody is looking at those dashboards and they rarely drive editorial decisions.